Adobe Firefly
Adobe's generative AI creative studio for making and editing images, video and audio, including access to partner models.
Plan details last verified 2026-10-13 · free plan available · developer API available
What it does
Lets creators and marketers generate and edit visual and audio content quickly, with Adobe positioning its own models as commercially safe.
Main features
- Text-to-image and image editing, including Generative Fill, Generative Expand and Prompt to Edit
- Text-to-video and image-to-video generation
- Audio tools including speech generation, translation/dubbing, music and sound effects
- Firefly Boards: an infinite-canvas workspace for mood boards and storyboards
- Access to partner models alongside Adobe's own Firefly models
Best use cases
- Creating marketing and social media visuals
- Editing photos by removing objects or extending backgrounds
- Storyboarding and mood-boarding ideas with a team
- Generating short video clips or voiceovers for content
Getting started (beginner-friendly)
Sign in with an Adobe account at firefly.adobe.com and use the free daily generations to try text-to-image with a simple, descriptive prompt, then refine with Generative Fill.
Strengths
- Adobe says its own Firefly models are trained on licensed Adobe Stock and public-domain content and are commercially safe
- Works across web and mobile apps and syncs with Creative Cloud
- Outputs include Content Credentials indicating AI involvement
Limitations
- Premium features such as video, audio and partner models consume generative credits, which do not roll over
- Free use is limited to a daily allowance of generations
- The commercial-safety statement applies to Adobe's own models; check the terms for partner models separately
Pricing (verified summary)
Free plan + paid
Free daily generations across image, video and audio are available without a paid plan; paid Firefly plans include a monthly generative-credit allowance, and some individual plans offer a free trial. Team plans are also available. Verify current plans on Adobe's Firefly plans page.
Last checked Oct 13, 2026. Plan details change often — always confirm on the official site before purchasing.
Platforms
Review Adobe's privacy policy and generative AI terms; Adobe states it does not train its models on users' personal or generated content.
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