Criterion HeyGen Runway
CategoryAI Video GeneratorsAI Video Generators
In one sentenceCreate talking-avatar videos, digital twins and translated videos from a script.AI video studio offering Runway's Gen-4.5 plus partner models, with a pay-per-credit developer API.
Problem it solvesFilming presenters, re-shooting for edits and localising video is costly; HeyGen produces presenter videos from text.Filming or animating short clips is expensive and slow; Runway generates and edits footage from text and images.
Free planYesYes
Developer APIYes — docsYes — docs
Open sourceNoNo
PlatformsWeb, iOS, Android, APIWeb, iOS, API
Pricing (summary)Free plan offers 3 videos a month up to 1 minute. Creator is $29/month ($24 annual), Pro starts at $49/month with 1,000 credits, and Business is $149/month plus $20 per extra seat. The API is separate, pay-as-you-go from a $5 top-up.
Checked 2026-10-19
Free (125 one-time credits), Standard $15/mo ($12 annual), Pro $35/mo ($28 annual) and Max $95/mo ($76 annual) with 625 to 9,500 monthly credits. Enterprise is custom. The API is separate at $0.01 per credit.
Checked 2026-10-19
Strengths
  • Strong avatar realism
  • Many languages
  • Flexible pay-as-you-go API
  • Clear per-second API pricing
  • Multiple frontier video models in one place
  • Max plan offers HDR/ProRes outputs
  • Credits on Max roll over one month
Limitations
  • Credits-to-minutes conversion is not published
  • Free plan limited to 3 one-minute videos per month
  • Conflicting resolution info for Creator plan
  • Requires consent for likeness and voice
  • Free credits are one-time only
  • Standard and Pro credits do not roll over
  • Clip lengths are short
  • Commercial-rights terms not stated on the pricing page