Google · Web app (AI filmmaking and creative studio)

Google Flow

Google's AI creative studio for video and images, powered by Gemini Omni Flash and Veo, included with Google AI plans.

AI Video Generators AI Image Generators AI Voice & Audio Tools

Provider: Google
Latest confirmed model: Gemini Omni Flash (Omni 1.1 Flash update in Flow) (May 19, 2026)
Pricing: Paid only
Free plan: No
API: Yes
Status: Generally available
Last verified: Oct 19, 2026

Visit official website Pricing page API docs

What is Google Flow?

Google Flow (formerly hosted at labs.google, now flow.google.com) is Google's AI filmmaking studio. You describe shots or supply images, and Flow generates and edits video clips, then lets you arrange scenes. Since May 2026 it uses Gemini Omni Flash as its main video model alongside Veo 3.1, plus a Flow Agent assistant. Access comes through Google AI Plus, Pro or Ultra subscriptions, and Veo/Omni are also reachable via the Gemini app and the Gemini API.

Producing cinematic clips and consistent scenes normally needs a crew; Flow generates and edits shots from prompts and references.

Why use Google Flow?

Practical benefits

Google's latest video models in one studio
Conversational video editing with Omni Flash
Included in Google AI plans that also bundle Gemini and storage
Flow Agent and custom Flow Tools

Who it suits

Filmmakers and storytellers
Content creators already on Google AI plans
Agencies doing pre-visualisation

When another tool may fit better

Users under 18 or in unsupported regions
Developers (use the Gemini API instead)
People wanting a standalone pay-per-clip app

Learning curve: Some experience helps
Skills needed: Prompting and basic shot planning.

Example workflows

Create ingredients (characters, places) -> generate shots -> arrange in scene builder -> export
Upload clip -> describe edit to Omni Flash -> export 1080p or 4K

What can it do?

Gemini Omni Flash video Depends on planVideo generation and conversational editing; available in Flow to Google AI subscribers globally since May 2026; a later update (Omni 1.1 Flash) added start/end frames, 1080p/4K export and 360p drafts.
Veo 3.1 Depends on planGoogle's Veo video model with Fast and Quality tiers.
Flow AgentCreative assistant for ideas, variations and batch asset edits; available to all Flow users.
Flow Tools Depends on planDescribe custom tools in natural language; subscribers can create and remix.
Mobile appAndroid app in beta for 18+; iOS announced as coming.

Good for

Short films and storyboards
Social video
Music videos (with Flow Music)
Pre-visualisation for ads

Where it runs

WebAndroid (beta)

Pricing and plans

Paid only Flow comes with Google AI subscriptions: Plus ($4.99/mo), Pro ($19.99/mo, 1,000 Flow credits), Ultra 5x ($99.99/mo, 10,000 credits) and Ultra 20x ($199.99/mo, 25,000 credits). Extra AI credits can be bought. Qualifying Workspace and Education plans get Flow with 50 daily credits.

Plan	Price	Billing	Free trial / tier	Usage limits	Main inclusions	Model access	API access	Restrictions
Google AI Plus	$4.99/mo Google One page has listed $9.99 in places; Gemini pages show $4.99	per month	—	Flow credits not listed on Google One page (a Flow page snippet cited 200/month)	Flow access 400 GB storage 2x Gemini usage	More video generation access in Gemini	No	Eligibility for full Flow features unclear
Google AI Pro	$19.99/mo	per month	—	1,000 Flow credits/month; 10,000 Flow Music credits	Full Flow experience Gemini Omni Flash 5 TB storage Buy extra AI credits	Omni Flash, Veo 3.1	No	18+, supported regions
Google AI Ultra (5x)	$99.99/mo	per month	—	10,000 Flow credits/month; 30,000 Flow Music credits	Everything in Pro First access to experimental models 4K upscaling 20 TB storage	Omni Flash and newest experimental models	No	—
Google AI Ultra (20x)	$199.99/mo Reduced from $250 at I/O 2026	per month	—	25,000 Flow credits/month; 30,000 Flow Music credits	Highest limits 30 TB storage Project Genie	All	No	—
Google Workspace (qualifying plans)	Included at no extra charge in qualifying Business, Enterprise and Education plans	per month	—	50 daily credits	Flow access	—	No	—

Prices in USD · US list price · Taxes may apply · Verified Oct 19, 2026

Official pricing page (opens in a new tab)

API and developer access

Official API: Yes
Documentation: API docs (opens in a new tab)
Authentication: API key (Gemini API) or Google Cloud credentials
Pricing model: Per second of video output (via Gemini API, not Flow)
Free API quota: None documented — the free plan above (if any) is for the app, not the API
Rate limits: Not documented
Context / input limits: Not documented
SDKs: Python, JavaScript, Go
Streaming: Not documented
Batch processing: Not documented
Structured output: Not documented
Tool / function calling: Not documented
Commercial use: See the provider terms
Data retention & privacy: See the provider privacy terms

Published API rates

Item	Price	Unit
gemini-omni-flash-preview video	$0.10	per second of output
Veo 3.1 Fast video	$0.10	per second of output
Nano Banana 2 Lite image (gemini-3.1-flash-lite-image)	$0.034	per 1K-resolution image

A free Google Flow account is not the same thing as free API access. Unless a free API quota is listed above, API calls are billed separately.

Verified Oct 19, 2026

Advantages and disadvantages

Advantages

Access to Google's newest video models
Bundled with other Google AI benefits
Workspace business plans include Flow at no extra cost

Disadvantages

Requires 18+, supported region and Google AI subscription
Per-generation credit costs are shown only in-product
Not available in all countries where Google AI Pro is sold
Feature set varies by tier and region

Privacy: Generated media carries SynthID watermarking.

Real-world examples

A creator making a short film scene

Subscribe to Google AI Pro
Open flow.google.com and create character and setting ingredients
Generate shots with Omni Flash
Arrange shots and export

needs paid plan

A marketer editing an existing clip conversationally

Upload a video to Flow
Ask Omni Flash to change background or lighting
Iterate on the result
Export in 1080p

needs paid plan

A developer generating video through the API instead

Get a Gemini API key in Google AI Studio
Call gemini-omni-flash-preview with a prompt
Pay about $0.10 per second of output
Note 10-second generation limit in preview

needs API key

Google Flow alternatives

Runway

AI video studio offering Runway's Gen-4.5 plus partner models, with a pay-per-credit developer API.

has a free plan · offers an API

Google Flow vs Runway

Sora

OpenAI's text-to-video app and API, discontinued in 2026.

no free plan · no public API

Google Flow vs Sora

HeyGen

Create talking-avatar videos, digital twins and translated videos from a script.

has a free plan · offers an API

Google Flow vs HeyGen

Adobe Firefly

Adobe's generative AI studio for images, video, audio and vectors, combining Adobe's own models with partner models.

has a free plan · offers an API

Google Flow vs Adobe Firefly

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Frequently asked questions

What is Google Flow?

Google's AI filmmaking and creative studio at flow.google.com, used to generate and edit video and images with Gemini Omni Flash and Veo.

Is Google Flow free?

Google's help centre says you need a Google AI Plus, Pro or Ultra subscription. Qualifying Workspace and Education plans include it with 50 daily credits.

Which model does Flow use?

Since May 2026 Flow offers Gemini Omni Flash for video, alongside Veo models in Fast and Quality tiers.

How many credits do I get?

Google AI Pro includes 1,000 Flow credits a month, Ultra 5x 10,000 and Ultra 20x 25,000. Costs per generation are shown in Flow's settings.

Can I use Veo or Omni without Flow?

Yes. Developers can use Omni Flash (preview) and Veo through the Gemini API at about $0.10 per second for Omni Flash and Veo 3.1 Fast. Consumers can also generate video in the Gemini app.

Who can use Flow?

Users aged 18+ with verified age, in supported regions, with a qualifying plan. VPNs do not unlock unsupported regions.